APP DEVELOPMENT
Newslaundry App
As a product leader, I spearheaded the development of the Newslaundry app, India’s most awarded digital news app. Recognised for its groundbreaking features and first-of-their-kind functionalities, the app has redefined the news app ecosystem, setting new industry standards in user experience and innovation.
I led a cross-functional team of developers, designers, product managers, and QA specialists to bring the app to life—from ideation to execution. By fostering collaboration and aligning efforts around a shared vision, we built a product that consistently exceeds user expectations.
Custom features: Podcast player, personalisation and accessibility
The app’s native podcast player offers features on par with platforms like Spotify and Apple Podcasts, including speed control, sleep timers, forward-rewind options, show notes, queue management, and offline streaming. These capabilities have enhanced the podcast experience, driving engagement and loyalty among users.
Designed with user-centricity in mind, the app features custom notifications, offline reading, dark mode, and bookmarks for a personalized experience. Accessibility features, such as screen reader compatibility, contrast themes, and dyslexia-friendly fonts, ensure inclusivity for all users.
Impact on business
The app’s seamless and engaging user experience has been instrumental in boosting retention and repeat interactions, directly contributing to increased subscription revenue. It continues to play a vital role in supporting independent journalism by fostering user loyalty.
India's most-awarded news app
The Newslaundry app has earned widespread recognition, winning:
Best Innovative Digital Product at WAN-IFRA Digital Media Awards Worldwide and South Asia
Best Innovation in Technology at the India Audio Summit and Awards
Best Use of Technology at the Digipub Award
Honourable mention for Best New Digital Product at the INMA Global Media Awards



